New Coke makes comeback with help from Netflix's 'Stranger Things'
1:54
CNBCAndrea Miller
New Coke makes comeback with help from Netflix's 'Stranger Things'
Coca-Cola is partnering with Netflix to promote the third season of "Stranger Things" by re-releasing New Coke. Coca-Cola launched its new formula in 1985, the same year that season three of "Stranger Things" is set. New Coke is remembered as the beverage giant's biggest misstep and a marketing failure.
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