Once upon a time, “television” meant a specific device, a fixed schedule, and a handful of networks. Today, that definition has completely unraveled. For younger audiences, YouTube, TikTok, Twitch, ...

iSpot, the cross-platform video ad measurement company, has announced it will now support search signals as an option in its business attribution solutions suite through a newly formed partnership ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min She joins the company from ...

Swoop and iSpot have joined forces to deliver insights into cross-platform ad exposures against specific audiences for healthcare and pharma marketers. Through the newly announced partnership, ...

US cross-platform TV & video ad measurement company iSpot has appointed Craig Ziegler, formerly of Integral Ad Science (IAS), as its new Chief Product Officer. He is based in Chicago. iSpot's platform ...

Fueling station-based video out-of-home advertising network GSTV this morning announced a deal making "alternative" ad currency provider iSpot its advertising audience and "outcomes" measurement ...

It’s a data, technology and broadcast partner that powers the global ecosystem connecting sports, betting and media, “creating highly immersive products that enrich fan experiences for the entire ...

Genius Sports, the data, technology and broadcast partner that powers ecosystem connecting sports, betting and media, has announced a strategic partnership with TV measurement company, iSpot. The ...

Paramount Global is teaming up with iSpot.tv to offer more transparency into consumers’ responses to ads — its latest partnership with a Nielsen competitor. iSpot’s new measurement offering, Outcomes ...

What is the meaning of life? What happens after we die? Did my campaigns actually work? That last question is a tricky one. And only large brands typically have the budget for detailed post-campaign ...

Securities and Exchange Board of India (SEBI) has developed a new web-based portal called iSPOT (Integrated SEBI Portal for Technical Glitches) to streamline the reporting of technical glitches by ...