After a century-long pitched battle with billions spent on advertising, taste tests, reformulations and several spectacular ...

Pepsi is bringing back an expanded “Pepsi Challenge” for 2026. Pepsi’s 2025 revival of “The Pepsi Challenge,” which originally debuted in 1975, pitted Pepsi Zero Sugar against Coke Zero Sugar, with ...

PepsiCo announced this morning that it is extending The Pepsi Challenge into 2026, as it claims Pepsi Zero Sugar defeated Coke Zero. The team dropped a ton of new info about the results of the Taste ...

PURCHASE, N.Y., Dec. 3, 2025 /PRNewswire/ -- 50 years ago, PEPSI® put its cola to the test and America agreed: Pepsi tastes better than Coke. Now, with growing consumer demand for great-tasting ...

Unlike our end-of-year rituals, it's not often that brands pause and reflect on their accomplishments for the year. Typically, the final month is spent announcing products that will be hitting shelves ...

Discover how comparative advertising can elevate your brand by highlighting product strengths over competitors, and learn the rules for successful implementation.

The soda and snacks company struck an agreement with Elliott Investment Management, which revealed a $4 billion stake in September.

Netflix wants to buy Warner Bros. Discovery to challenge YouTube's dominance. Netflix claims this merger would only slightly ...

Faith Life Church, in partnership with Fairfield Charity Organisation and Miss Uganda, has carried out a Christmas donation outreach in Katanga, Busia Zone, Kawempe Division, targeting underprivileged ...