Virtual reality (VR) and augmented reality (AR) are at the forefront of immersive tech trends, each offering distinct experiences that appeal to different markets. VR delivers full digital immersion, ...

AR technologies allow viewers to witness player speed, movement trails or heat maps layered over live games, turning analysis ...

The metaverse is rapidly emerging, promising to reshape our interaction with technology and offering solid investment ...

How the newly finalized MPEG-I immersive audio standard is bringing true, six-degrees-of-freedom sound to virtual and augmented reality.

Physical sports have long been known to help with anxiety and mental health. But can augmented and virtual reality sports games improve psychological well-being and reduce loneliness? Researchers at ...

SAN JOSE, Calif. and DANBURY, Conn., Nov. 05, 2025 (GLOBE NEWSWIRE) -- zSpace, Inc. (ZSPC), a global leader in immersive augmented reality (AR) learning solutions for education, today announced that ...

Barry Silverstein, former Meta Reality Labs executive, returns to the University of Rochester to lead the new Center for Extended Reality, aiming to position Rochester as a hub for AR, VR and AI ...

Brands are constantly seeking innovative ways to connect with their audiences. Today, virtual reality (VR) and augmented reality (AR) are no longer just futuristic concepts. They are powerful tools ...

Apple is gearing up to release the second generation of its Vision Pro AR/VR mixed reality headset by late 2025. This new iteration is expected to feature notable internal upgrades, including a more ...

New Automotive, Health Science, Advanced Manufacturing, and Career Exploration Apps Debut Alongside the Next-Generation zStylus One ...

Interactive AR/VR laptops help students visualize dental anatomy, build confidence, and accelerate clinical readiness ...

Dassault Systemes unveiled a new 3DLive visionOS app designed for the company’s customers in manufacturing and product design. Organizations are facing many challenges on the path to becoming an ...