We’ve heard the argument before: Why get a big hybrid when a small hatchback can, in real-world conditions, post similar fuel economy figures. And to them, Toyota answers with the newPrius C. We’ve ...

We often look at the Toyota Prius as the poster car for successful hybrid vehicles. Sure, earlier generations of the Toyota Prius were far from Toyota's most athletic models. Still, it has always been ...

Among them is independent designer Vishnu Suresh, better known as Zephyr Designz, who has pushed the Prius makeover into a realm of radical imagination, proving that even the humblest hybrid isn’t ...

A new chapter for the Prius is taking shape in Brazil, where Toyota has introduced a prototype that blends plug-in hybrid technology with a flex-fuel engine capable of running on both gasoline and ...

Toyota and Lexus are perhaps best known for their reliability and performance, but they've also built strong reputations for their commitment to innovation. Both brands are owned by the Toyota Motor ...