An assortment of West Coast Customs builds will be open for bidding next month through Mecum Auctions. The five customized rides are from the personal collection of WCC founder Ryan Friedlinghaus, and ...

West Coast Customs has built quite the reputation for wild modified cars. This was cemented with their involvement on the MTV series Pimp My Ride. While the show has been off the air for years, the ...

Remember West Coast Customs, the shop that "Pimp My Ride" called home for so many years? WCC may not have the same level of awareness as it did during those halcyon years, but it never shut down — and ...

Thousands of car enthusiasts gathered at the Santa Maria Fairpark for the 44th annual West Coast Kustoms Cruisin' Nationals car show Saturday and Sunday. Award winning custom, classic and hall of fame ...

SANTA MARIA, Calif. - One of the biggest yearly events held in Santa Maria rolls into the city today with the arrival of hundreds of cars that are part the 44th Annual West Coast Kustoms Cruisin' ...

Classic and custom cars can be seen arriving at the Santa Maria Inn Thursday morning for this weekends West Coast Kustoms Cruisn' Nationals and Car Show. The 44th West Coast Kustoms Cruisn’ Nationals ...

Hundreds of one-of-a-kind custom cars of all shapes, sizes and colors are converging on the city of Santa Maria this weekend for the 44 th annual West Coast Kustoms Cruisin’ Nationals. The annual car ...

Local car club members are stepping up to keep the city’s classic car culture alive as Santa Maria gears up for the 44th Annual West Coast Kustoms Cruisin’ Nationals.

If you ever wondered what a moonshine-runner would look like after binging too much reality TV and hitting the gym, here’s your answer. This 2006 Dodge Charger has been reworked from a four-door ...

Häagen-Dazs is doubling down on their Super Bowl campaign by unveiling a 1963 Cadillac Series 62 Convertible. However, this isn’t your run-of-the-mill drop top as it has been transformed into the ...

A lot’s been said among car enthusiasts over whether the Urus SUV is a legitimate Lamborghini or not—the Audi Q8 switchgear, powertrain, and underpinnings do it absolutely no favors—but step outside ...