While hair loss concerns likely caused some brand damage, Olaplex's primary issue appears to be competition. As a result of increased competition, Olaplex faces declining sales and gross margins and ...

Hair care, like media buying, is a complex blend of art and science. Few companies know that better than Olaplex, which got its start in 2014 selling products that counteract chemical damage done to ...

We may earn commission from links on this page, but we only recommend products we love. Promise. Welcome to Cosmo HQ Review, the corner of the internet where our team of beauty-obsessed editors shares ...

Unless you’re some sort of mythical being with perfectly healthy hair (jealous AF), I bet that every person reading this struggles with at least one hair woe. Split ends, dryness, heat damage, ...

Olaplex is having its first Friends & Family sale with 25% off. The sale includes popular products like No. 7 Bonding Oil and No. 3 Hair Perfector. The sale runs through June 15th and includes a gift ...

After previous issues, Olaplex finally returned to positive revenue growth in Q2. Improved growth's sustainability is uncertain. The performance came through sales events and massive marketing ...

Olaplex haircare is constantly raved about for a reason, and now you can get your hands on a set on sale for Black Friday. Right now, you can secure an Olaplex Wash and Shine Hair Kit for $45, instead ...

In my lifetime of bad decisions, over-bleaching my hair is close to the top. My hair is fine and frizzy with an unpredictable wave pattern to begin with, and my addiction to being blonde has resulted ...

It’s time to take your haircare to the next level. A favorite of hair professionals, Olaplex has become the go-to brand for strengthening and smoothing hair while taming frizz. And now, Nordstrom Rack ...