A rumored MCP server would let marketers run campaigns in Marketo using simple prompts instead of manual workflows The post ...

Marketo vs HubSpot: Which Is Better? Your email has been sent Compare Marketo and HubSpot to determine which is better for your business. Explore features, pricing, and ease of use, plus get ...

Marketo's new CEO Steve Lucas just put Salesforce Pardot and Oracle Eloqua on notice. "Marketo will be the clear and dominant force in marketing," Lucas told CMSWire. If history is any indication, ...

The marketing landscape has changed: Marketers are focused on product-led strategies, and they need to communicate with all prospects and customers — not just the legacy subsets in traditional ...

Marketo yesterday launched Marketo Social Marketing, a suite of products to make every marketing campaign inherently social. The suite's first offerings, Marketo Social Boost and Marketo Social ...

Marketing software industry analysts said Marketo was ripe for acquisition — just not by a private equity firm. San Francisco-based Vista Equity Partners confirmed yesterday that it plans to scoop up ...