I’ve been fishing from a Hobie kayak for over 11 years, and when it comes to a fish finder GPS for a kayak, the Lowrance Hook Reveal 7 Splitshot is a rugged and reasonably-priced option. Lowrance ...

For over 60 years, Lowrance has led the way in fish finder technology. From the first transistor sonar capable of displaying individual fish to the first DownScan sonar to produce high-resolution ...

Lowrance, a world-leading brand in marine electronics since 1957 and GPS navigational systems since 1992 — announced today the newest addition to its Elite and Mark family of compact fishfinder and ...

High Definition System (HDS) multifunction displays represent the flagship series for Lowrance. First introduced 15 years ago, the series has undergone a number of evolutionary upgrades and technical ...

NEW YORK (MarketWatch) -- Lowrance Electronics Inc. Monday agreed to be acquired by Simrad Yachting AS for $215 million, or $37 a share. The consideration represents a premium of 48% from a closing ...

Scott from Bayou Chronicles shares his DIY Hack to transfer tracks from a Lowrance unit to Google Earth on his computer step by step. I’ve told quite a few people that one of the best purchases I’ve ...