Or perhaps you saw Mashable's own CES coverage of the unveiling, when Lego made its first appearance at the world's biggest technology convention to officially announce Smart Play and Smart Bricks.

When Lego first burst on to the toy scene, its bricks came in a very limited selection of colors; now, there’s an overwhelming range of choice. This chart shows how the available palette has changed ...

Lego has revealed a prototype brick made from recycled plastic bottles in the company's latest bid to become more sustainable. Churning out brightly coloured chunks of plastic to entertain children ...