Limited-edition flavor introduces a new look and name. Sprite LeBron's Mix is a limited-edition Sprite flavor that is an evolved look and name from The Coca-Cola Co.'s 2014 release of Sprite 6 Mix by ...

LeBron James has finally trumped Michael Jordan. Unlike Air Jordan who only endorsed beverages, the two-time NBA champion has collaborated with Sprite to create his own flavor, Sprite 6 Mix by LeBron ...

LeBron James continues to expand on his ongoing partnership with Sprite with his exclusive Sprite 6 Mix flavor. The beverage company and 24-hour convenience store chain 7-Eleven announced on Thursday ...

This is a basketball town! And while you hate Californians—yes, you always say you do, so don't trying stopping now—hometown hero Kevin Love is a member of your soon-to-be-world-champion Cleveland ...

That special "Sprite Mix" Nike LeBron 12 that King James himself wore this week while battling the Bulls? It turns out the pair isn't exclusive to LeBron – 100 more were sent out this week in a deluxe ...