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A stool with winglike handles. A lounge chair with a metal footrest. A small chair with hook-shaped handlebars. Shopper Venicia Shoniregun ran her hand indecisively over the large boxes containing the ...

The secret behind selling people things they never knew they needed. July 13, 2007 — -- If you've ever been awake in the middle of the night watching television, you've probably heard this ...

WASHINGTON – Federal regulators on Friday charged best-selling author and infomercial star Kevin Trudeau with misrepresenting the contents of his latest book, “The Weight Loss Cure ‘They’ Don’t Want ...

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How do you sell a niche product with a limited potential audience? Try an in depth-television infomercial. Professional Tool Manufacturing's infomercial for Drill Doctor, a drill-bit sharpening ...

Is the future of television the infomercial? Is NBC's "30 Rock" the most sophisticated infomercial in television history, an amazingly effective and often blatant commercial message for GE? What's the ...