Razors featuring blade cartridges that pivot up and down on a vertical axis have been standard fare since Gillette invented the category in 1977 with the launch of its Atra men’s razor. Now, many, ...

Fusion ProGlide Blades, Gillette’s most advanced razor blade technology, helping men achieve incredible closeness and comfort. A Braun-Engineered Power Trimmer with three slim combs that maneuver ...

It is only recently that I have come to accept that, despite my deepest wishes, I will never be able to grow a dope lumberjack beard. Whenever I try–and I have tried!–my facial hairs sprout in an ...

A redesign of Gillette's Fusion razor, the nation's best seller, is coming and - before you ask - it doesn't have any extra blades. The company plans to have the Fusion ProGlide on store shelves in ...

CHICAGO (Reuters) - New Fusion ProGlide blades were the best-selling product at The Art of Shaving last month as Gillette tests out its biggest salvo in the razor wars since 2006. The upscale men's ...

Want to add some flair to your facial hair style? Introducing the Gillette Fusion ProGlide Styler, the 3-in-1 facial hair styling tool that trims evenly, shaves closely and edges accurately. Whatever ...

Keeping a solid stock of sharp razors is essential for the well-groomed gentleman or lady, but long-lasting comfort can be expensive. Getting the best part of a year’s worth of high-quality shaves for ...

What's a good shave worth to you? Procter & Gamble bets that it's a lot. On Tuesday morning, its Gillette unit announced a newfangled, swiveling ball-hinge razor, which — starting at $11.49 — will be ...

WHEN Gillette introduced the first three-bladed razor in the United States, the Mach 3, in 1998, it struck some as absurd, and “Saturday Night Live” at the time pitched a 14-blade razor in a parody ...