Gatorade isn’t just a sports drink any more. The venerable beverage brand unveiled several new upcoming products Thursday in a commercial that featured Houston Texans defensive end J.J. Watt, ...
Gatorade's new smart water bottle can change how athletes and other physically-inclined individuals measure their hydration levels. Detail view of a sports bottle at the bench in a game between the ...
TEL AVIV, Israel--(BUSINESS WIRE)-- Today, impacX (TASE: IMPC.TA), the Internet of Packaging company that provides a full end-to-end connected experience for water, vitamins, supplements and CPG ...
It’s been over a year since Trevor Lawrence became a Gatorade athlete, which is something most only can dream of. Now, a year later, the renowned sports drink company is allowing him and other ...
NEW ORLEANS - New Orleans Pelicans star Zion Williamson continues as a marketing force off the basketball court in his latest partnership with Gatorade. Zion and Gatorade collaborated on the limited ...
Gatorade isn’t the first company that comes to mind when you think of tech, but the sports drink brand is working on a few gadgets designed to boost your athletic prowess. We got a chance to see some ...
Gatorade has a history of serving athletes. Beginning in 1965 as a University of Florida football experiment to replenish carbohydrates burned during exercise, Gatorade has always kept its athletes as ...
Read about the latest sports tech news, innovations, ideas and products that impact players, fans and the sports industry at SportTechie.com. BRADENTON, Fla. — Gatorade is scheduled to start ...
Gatorade is tapping into nostalgia in a major way. After nearly 30 years off the shelves, the brand’s iconic glass bottles are officially returning as part of a new partnership with Netflix’s Stranger ...
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