Discover how Geico's innovative ads drive consumer savings and market growth with humor and strategy, making it a top U.S.

What do a lot of federal employees and the GEICO Gecko have in common? They have a great sense of humor and good comedic timing. This year GEICO is proving that point by sponsoring D.C.'s Funniest ...

One of the advertising executives behind Geico Corp.'s memorable commercials will talk Nov. 18 about using humor in advertising. Paul McKee, who grew up in Kenmore, oversees the Geico account as chief ...

Commercials tend to be the worst part about television. They disrupt whatever you're watching to advertise things you probably won't buy. The least they can do is make them entertaining, right? Ratt ...

When GEICO introduced the gecko mascot with a British accent in 1999, they fired off the first jokes of what has become an all-out battle to build insurance brand preference using humor as a main ...

Is it possible, in this great land of ours, that people of differing political beliefs can exchange insults, make stupid remarks, get fired, make wildly overreaching claims -- and both sides wind up ...

WASHINGTON--(BUSINESS WIRE)-- What do a lot of federal employees and the GEICO Gecko have in common? They have a great sense of humor and good comedic timing. This year GEICO is proving that point by ...