Día de los Muertos, also known as the Day of the Dead, is just around the corner, and Barbie is celebrating in a big way. Mattel has released two new signature collectible dolls — Barbie and Ken — ...
Matel and OpenAI announced a new partnership last week, hoping to incorporate generate artificial intelligence into the marketing process. According to the companies’ press release, the technology ...
Mattel's CEO explains how he's transforming the legacy toy brand for the digital age, from unveiling a diverse line of Barbie dolls to the development of big-screen projects inspired by the company's ...
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