Cross-platform TV ad measurement and attribution company iSpot.tv has acquired Ace Metrix, which performs attitudinal measurement for TV and video creative. iSpot, which measures advertising reach, ...

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TV ad measurement provider iSpot.tv has acquired Ace Metrix, a company that screens and scores video advertising using a survey-based methodology. The deal will help iSpot track both business outcomes ...

Dale worked with David Droga beginning at Saatchi London and eventually became one of advertising’s most acclaimed producers.