MLB hitters are training for bat speed as pitchers train for velocity, using data and technology to improve performance.

Major League Baseball has reached terms with Blast Motion on a deal that names the “Blast Baseball” swing analyzer as the league’s “official bat sensor technology,” the California-based tech company ...

Blast Motion is partnering with Major League Baseball on a bat sensor designed to improve hitters' swings through motion capturing and analysis. Terry writes about social networking giants and legal ...

It’s hard to imagine that in the early 2000s, certain baseball teams that relied heavily on analytical insights regarding player performances were decried by the sport’s purists as a bunch of nerds.

To give an example of how the MEMS sensor can be used for a creative application such as sports, Blast Motion has launched a product called Blast Baseball by using the MEMS sensors from ST ...