BrandWeek reports that Dodge is abandoning its familiar “Grab Life By The Horns” ad tagline. In its stead, the automaker will move to the shorter, simpler. “Grab Life.” The reason, according to ...
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AI-generated ad slogans may rival those made by experts
How do AI-generated ad slogans compare to those created by professionals? New University of Minnesota research suggests that ...
Subaru dumps the “Driven By What’s Inside” slogan next week in favor of “Think. Feel. Drive.” created by a new ad agency. Print ads and a new TV spot will focus on all-wheel-drive verses ...
As part of the international deployment strategy of the brand’s marketing efforts, General Motors has just launched Chevrolet‘s most recent ad slogan in Chile. The automaker launched the new global ...
A federal jury in Massachusetts has awarded $38.9 million to Sonate Corp.’s Vegadelphia Foods after finding Beyond Meat Inc. guilty of trademark infringement. Vegadelphia said Beyond Meat’s slogan, ...
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