Snap's face filters and AR mirrors are moving outside of its app. Is this part of getting the world ready for a future of AR glasses? Scott Stein Editor at Large I started with CNET reviewing laptops ...

It’s the latest AR filter aimed at trying to get users to buy stuff in the real world. It’s the latest AR filter aimed at trying to get users to buy stuff in the real world. is a senior science ...

Snapchat is preparing to ship and release its long-awaited augmented reality glasses, Specs, in 2026.

Snapchat is launching new augmented reality Try-On experiences in partnership with beauty brands OPI and Supergoop! The updated Lenses let users test out the latest lipsticks and nail polishes in-app ...

Snapchat is expanding its creative ecosystem with new storytelling tools, AR lens innovations, and audience insights, offering brands scalable ways to create immersive, authentic content. Expert ...

To become a Vogue Business Member and receive the Technology Edit newsletter, click here. Snapchat wants AR try-on to be a standard shopping tool so shoppers can wave their phones and try on the ...

In what may be the closest thing to casting glamour spells that tech can muster, Snap Inc. and NYX Professional Makeup are bringing a new Snapchat experience that recommends personalized beauty looks ...